Backlinks SEO Google Websites Analyzers Redirects PR 8-10 Inbound links for SEO include anchor links and their non-anchor counterparts. Anchor texts are linked to a key query, because such a query is fundamental in search engine optimization. Non-anchor backlinks are just as important – they represent bare links, and the ability to click plays a key role as they offer a route for bots; bots go your website along with internal pages, which benefits website. I provide tools like Majestic, SEMrush, and Ahrefs. In cases where backlink counts are lower on a particular platform, I report on the platform that shows more of inbound links because of delays in indexation.